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Lean Customer Development. Building Products Your Customers Will Buy
Cindy Alvarez你有多喜欢这本书?
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How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, youll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but theyll help you reach the «ah-ha!» moments that inspire truly great products.
年:
2017
出版社:
O'Reilly Media
语言:
english
页:
238
ISBN 10:
1492023744
ISBN 13:
9781492023746
文件:
PDF, 10.82 MB
您的标签:
IPFS:
CID , CID Blake2b
english, 2017
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